Time to Go Multisite? 5 Key Questions
By Paul Alexander
Currently there are more than 8,000 multisite
churches across America and more than 1,600 megachurches (churches of
more than 2,000 people in weekly attendance). While both are growing,
the multisite church movement has outpaced the megachurch movement in
America. What was once seen as only a Band-Aid strategy for space issues
at megachurches has become a vehicle for growth in local churches of
all kinds and all sizes (the average size a church goes multisite is
around 850-1,200). “Multi” doesn’t mean “mega” anymore.
Your church may be considering going multisite. If so, that’s
exciting news and I’d love to hear about it! But before you do, here
are five big questions you need to answer
before you take the multisite plunge.
1. How are we going to Deliver Teaching?
About 50 percent of multisite churches are delivering teaching via
video while the other 50 percent are using live teaching in their
locations. Live teaching requires less investment in technology for
distribution while delivering teaching via video allows for clearer
vision, culture and leadership through one voice. There are a lot of
pros and cons. What best fits the unique personality of your church and
best supports the vision of where you’re going?
2. Why are we going Multisite?
This is the biggest question you need to be able to answer before you
pull the trigger on multisite. Are you doing it because you are
mimicking the practice of others or are you doing it because it’s a
natural recourse of your identity and vision? Do you have a culture
worth replicating or would you be better off church planting? Multisite
is not a growth engine, but it is a delivery system for growth. If your
church is currently stuck and not growing, moving to a multisite model
is not going to make your church grow.
3. What are we looking for in a Campus Pastor?
Are you looking for someone who is a visionary and entrepreneurial or
are you looking for someone who is a strong leader and can implement
and replicate systems and culture? Do you need someone who can teach and
lead from the stage or someone who can develop staff and build teams?
Do you want to hire from within so they already understand your culture
or do you want to hire from the outside so you can change things? Do you
know what you’re looking for in a
campus pastor?
4. What is our Launch Strategy?
Have you chosen a strategic location that reflects your culture? Are
you launching in a location where you already have people who drive to
your original campus living in? Have you developed a core team and
started small groups in the community prior to a public launch of the
new campus? Do you have a financial model built to move the campus
toward becoming financially self-sustaining and ultimately giving toward
future campuses? Have you developed a staffing strategy for the campus
as it launches and grows? How will you grand open the location and
invite the community?
5. How Consistent will our Approach be?
How autonomous or consistent will each campus be in its approach to
ministry? Will the guest experience be the same or unique on each
campus? Will people check-in kids the same way on each campus? Will the
weekend worship service be identical, similar or different? Will each
campus have the same ministries or unique? Will each campus go on their
own mission trips and have their own local and international partners or
will campuses pool their resources and do it together? The list could
go on and on, but the question that needs to be answered is how
consistent will you be in your approach?
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